Unleashing Your Inner Original: A Practical Guide to Applying Adam Grant's Revolutionary Insights in Work and Daily Life
Adam Grant's groundbreaking book "Originals: How Non-Conformists Move the World" offers a compelling blueprint for fostering creativity and driving meaningful change in both professional and personal contexts. Rather than portraying originality as an innate talent reserved for a select few, Grant demonstrates through extensive research and real-world examples that original thinking is a skill that can be developed and applied systematically. The book reveals that the most successful innovators are not reckless risk-takers but strategic thinkers who balance calculated risks with stability, generate numerous ideas to increase their odds of success, and master the art of timing and coalition-building to bring their visions to fruition. These insights provide a practical framework for anyone seeking to challenge conventional wisdom, contribute meaningfully to their organizations, and create positive change in their communities.
Breaking Free from Default Thinking
The foundation of original thinking lies in questioning the status quo rather than accepting it as unchangeable reality. Grant presents fascinating research showing that employees who chose to download alternative web browsers like Firefox or Chrome instead of using default options like Internet Explorer or Safari demonstrated significantly higher productivity and lower turnover rates at work. This seemingly trivial choice reflects a deeper willingness to seek better alternatives rather than settling for what is given.
Practical Application in Daily Life: Start each morning by identifying one assumption you've been taking for granted and ask yourself "What if this could be done differently?" This could be as simple as questioning your commute route, your morning routine, or how you organize your workspace. The goal is to develop a mental habit of looking for alternatives rather than automatically accepting defaults.
Professional Implementation: In meetings, make it a practice to ask "Why do we do it this way?" before proposing solutions. Create a weekly "assumption audit" where team members identify one process, policy, or practice that everyone takes for granted and explore whether it still serves its intended purpose. This approach encourages systematic questioning of organizational defaults and opens pathways for innovation.
The Power of Prolific Idea Generation
One of Grant's most counterintuitive findings concerns the relationship between quantity and quality in creative output. The research reveals that creative geniuses like Mozart, who composed over 600 pieces, and Edison, who held 1,093 patents, succeeded not because they had a higher success rate than their peers, but because they generated exponentially more ideas. This volume approach dramatically increases the probability of producing breakthrough innovations.
Daily Practice Strategy
Implement what Grant calls "idea multiplication" by setting a daily target of generating at least three potential solutions to any problem you encounter, no matter how small. Keep an "idea journal" where you capture thoughts without immediate evaluation. The key is to suspend judgment during the generation phase and evaluate later, allowing your mind the freedom to explore unconventional possibilities.
Workplace Application
When facing challenges, resist the urge to implement the first viable solution. Instead, establish a rule requiring teams to generate at least ten potential approaches before selecting one to pursue. This approach, supported by research from creativity experts, ensures that teams move beyond obvious solutions and explore more innovative territories. Schedule regular "idea generation sessions" where the sole focus is producing volume, not evaluating feasibility.
Strategic Risk Management for Originals
Contrary to popular belief, successful originals are not reckless gamblers but careful risk managers who balance innovation with stability. Grant's research shows that many revolutionary thinkers, including T.S. Eliot and the founders of eBay, maintained day jobs while developing their groundbreaking ideas. This approach provides financial and emotional security that actually enables greater creative risk-taking.
Personal Risk Portfolio
Evaluate your life across multiple domains - career, finances, relationships, and personal projects. If you're taking significant risks in one area (such as starting a side business), consciously create stability in others (maintaining steady income, strong relationships, or healthy routines). This balanced approach provides the psychological safety necessary for authentic creativity and prevents the desperation that can lead to poor decision-making.
Professional Development
When pursuing innovative projects at work, build credibility through consistent performance in core responsibilities before proposing radical changes. Establish yourself as reliable in conventional areas, which provides the social capital necessary to champion unconventional ideas. This strategy mirrors how successful change agents like Donna Dubinsky challenged Steve Jobs while maintaining her reputation for operational excellence.
Mastering the Art of Strategic Communication
Grant reveals that presenting original ideas requires sophisticated communication strategies that differ significantly from conventional wisdom. While Simon Sinek's "Start with Why" approach works well for established concepts, Grant's research shows that leading with the "why" behind radical ideas can trigger defensive reactions and immediate rejection. Instead, successful originals focus on the "how" and "what" of their proposals before gradually introducing the underlying philosophy.
Tactical Communication Approach
When presenting unconventional ideas, begin by establishing common ground with your audience's existing values and concerns. Frame your proposal as an evolution of current practices rather than a complete departure. Only after building initial acceptance should you reveal the more transformative aspects of your vision. This "Trojan Horse" strategy allows revolutionary ideas to gain acceptance by appearing less threatening initially.
Building Organizational Support
Rather than seeking allies who already agree with you, identify potential "frenemies" - people who might initially oppose your ideas but whose opposition stems from legitimate concerns rather than personal animosity. Addressing these concerns directly often converts the most valuable supporters, as their initial skepticism makes their eventual endorsement more credible to others.
Transforming Workplace Culture Through Original Leadership
For leaders seeking to foster originality within their organizations, Grant's research provides specific strategies that go beyond generic calls for innovation. The most effective approach involves systematically removing barriers to creative expression while establishing new norms that reward original thinking.
Hiring for Cultural Contribution
Replace the traditional focus on "cultural fit" with an emphasis on "cultural contribution". During interviews, ask candidates what unique perspectives or experiences they would bring to the team and how they would challenge existing assumptions. This approach builds diverse teams that generate more innovative solutions while avoiding the groupthink that emerges from excessive similarity.
Creating Problem-Focused Dialogue
Transform the organizational approach to challenges by implementing "problem boxes" instead of traditional suggestion boxes. Encourage team members to identify and articulate problems they observe, even if they don't have immediate solutions. This shift creates a culture where surfacing issues is valued as much as solving them, leading to more thorough understanding of systemic challenges.
Welcoming Authentic Dissent
Rather than assigning devil's advocates, who often provide superficial opposition, actively seek out genuine dissenters who hold different views. Create formal mechanisms for these individuals to voice their concerns and ensure their perspectives are seriously considered rather than merely tolerated. This approach generates more robust decision-making and prevents costly blind spots.
The Strategic Value of Procrastination
Grant's research on timing reveals that moderate procrastination can actually enhance creativity by keeping problems active in our subconscious minds. Martin Luther King Jr.'s "I Have a Dream" speech illustrates this principle - the most memorable phrase was an improvisation added during delivery, not part of the carefully planned text. This finding challenges conventional productivity advice and suggests a more nuanced approach to deadline management.
Intentional Delay Strategies
For creative projects, resist the urge to complete tasks immediately upon assignment. Instead, begin projects early enough to allow for an initial exploration phase, then deliberately step away to let ideas incubate. Use this time to gather additional information, observe related patterns, or engage in activities that stimulate different types of thinking. Return to the project with fresh perspective and often discover solutions that weren't apparent during initial focused effort.
Project Management Applications
When leading teams, build "creative delay" into project timelines by establishing intermediate deadlines that require progress reports rather than final deliverables. This approach maintains momentum while preserving opportunities for breakthrough insights that often emerge closer to final deadlines. Balance this strategy with clear milestone requirements to prevent procrastination from becoming avoidance.
Nurturing Long-term Originality Through Character Development
Grant's insights extend beyond immediate tactics to encompass the character traits and mental habits that sustain original thinking over time. Research shows that focusing on character rather than behavior creates more lasting change and builds intrinsic motivation for continued innovation.
Character-Based Self-Development
Rather than simply trying to act more creatively, focus on developing the identity of someone who questions assumptions and seeks better ways of doing things. When facing decisions, ask yourself "What would an original thinker do in this situation?" rather than "What creative technique should I apply?" This identity-based approach creates more consistent behavior patterns and builds genuine confidence in your ability to contribute unique value.
Managing Emotional Obstacles
Original thinking often involves challenging authority, risking failure, and facing criticism - all of which trigger natural defensive responses. Develop emotional regulation strategies that allow you to channel these feelings productively rather than avoiding them. Practice reframing anxiety as excitement, viewing criticism as data rather than personal attacks, and treating failure as information about what doesn't work rather than evidence of personal inadequacy.
The practical application of Grant's insights from "Originals" requires a fundamental shift from viewing creativity as mysterious inspiration to understanding it as a systematic process that can be learned and improved. The most powerful lesson from Grant's research is that originality emerges not from exceptional talent but from consistent practices: questioning defaults, generating numerous ideas, balancing risks strategically, communicating thoughtfully, and building supportive cultures. By implementing these approaches systematically in both professional and personal contexts, individuals can significantly increase their capacity to generate meaningful innovations and contribute to positive change in their organizations and communities. The key lies not in attempting dramatic transformation overnight but in building sustainable habits that gradually expand creative capabilities and confidence. As Grant demonstrates through countless examples, the next breakthrough ideas will come from ordinary people who have developed extraordinary practices for thinking and acting originally.
Sources:
Grant, A. (2016). Originals: How non-conformists move the world. Viking.
Sinek, S. (2009). Start with why: How great leaders inspire everyone to take action. Penguin Publishing Group.
King, M. L., Jr. (1963, August 28). I have a dream [Speech transcript]. American Rhetoric. https://www.americanrhetoric.com/speeches/mlkihaveadream.htm
The Avalon Project. (n.d.). I have a dream by Martin Luther King, Jr; August 28, 1963. Yale Law School. http://www.usconstitution.net/dream.html
Sinek, S. (2009). How great leaders inspire action [Video]. TED Conferences. https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action